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bluebytes is amongst the country’s leading news monitoring services. At bluebytes, we collate news from across the country, categorise it, then deliver it to you via e-mail.
The value lies in making relevant news available at the right place at a predetermined time every day. The coverage is varied and categorised into Client, Competition and Industry news.

  
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CXOs: As the top man, you now have the benefit of a single window to news that matters from a variety of sources. So you’re able to stay updated and take informed decisions.
Corporate/Marketing Communication professionals: You are the custodian of your company’s brand image. The Blue Bytes service helps you monitor what’s being written about your company on a daily basis. You can utilise the information to develop your own communication plans.
Sales/Marketing professionals: You can keep track of news about the industry/competition as it appears in the media. This market intelligence helps you shape your own sales/marketing plans.
Public Relations professionals: You are able to outsource a function of your business which, though non-core, is nonetheless resource-consuming. It gives you time to focus on other, more pressing assignments.
Blue Bytes e-mail service: News is collated from over 250 publications, including mainline dailies, financials, regional papers and magazines, and e-mailed to you every day. The news is segregated under three separate headings—Client, Competition, Industry—and is suitably colour coded.
Blue Bytes web-enabled service: An extensive archive containing every item of news previously covered for your organisation. The format is the same as that of the
Blue Bytes web updation service: Our automated software regularly installs news updates about your company on your website. Only credible news items are updated, made possible by applying an editorial filter. This lends credence to your organisation and supplements your PR/brand-building initiatives. It also improves the chances of a higher page ranking for your website on prime search engines like Google.



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