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Thursday, March 04, 2010
Blue Lotus bags national PR mandate
Publication: The Political & Business Daily, Edition: Delhi, Journalist: Bureau, Page No: 5, Location: Bottom-Right, Width(cms): 8, Height(cms): 15
Jatin 04032010 - 0010.htm
Blue Lotus bags national PR mandate
PBD BUREAU
CHANDIGARH, MARCH 3
BLUE                     Lotus
Communications, a leading communications group in India has bagged the national PR mandate from PMI Organisation Centre (PMI India) a Wholly owned subsidiary of Project Management Institute (PMI).
Excited about this new client relationship, N. Chandramouli, CEO of Blue Lotus Communications said, "Project Management Institute (PMI), is the world's leading global association for the project management profession-als.The PR objectives will be focused on making project management as ubiquitious as any other specialized function, like finance, HR or marketing in a company."
Raj Kalady, Managing Director,  Project
Management Institute averred, "PMI India office has been set up with the
key mandate of driving advocacy of Project Management         across
organisations, academia and government.
PMI already has a com­munity of over 26,000 members and credential holders in India and it will be our endeavour to make this an intrinsic organisa­tional function. We are happy to partner with Blue         Lotus Communications as we found their PR strategy meeting our high expecta­tions."
The four decade old professionals' association, PMI has developed 12 standards in Project Management with the PMBOK(R) Guide selling over 3 million copies worldwide.
PMI regularly organis­es seminars, prints publi­cations and research to highlight the critical role that Project Managers do and can play in controlling project cost & time con­stituents and to ensure efficient utilisation of organisational resources.