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Blue Lotus bags national PR mandate
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PBD BUREAU
CHANDIGARH, MARCH 3
BLUE Lotus
Communications,
a leading communications group in India has bagged the national PR mandate
from PMI Organisation Centre (PMI
India) a Wholly owned subsidiary of Project Management Institute
(PMI).
Excited
about this new client relationship, N. Chandramouli, CEO of Blue Lotus
Communications
said, "Project Management Institute (PMI), is the world's leading
global association for the project management profession-als.The PR
objectives will be focused on making project management as ubiquitious
as any other specialized function, like finance, HR or marketing in
a company."
Raj
Kalady, Managing Director, Project
Management Institute averred, "PMI India office has been set up with the
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key mandate of driving advocacy of Project Management across
organisations, academia and government.
PMI
already has a community of over 26,000 members and credential holders
in India and it will be our endeavour to make this an intrinsic organisational
function. We are happy to partner
with Blue Lotus
Communications
as we found their PR strategy meeting our high expectations."
The four decade old professionals' association, PMI has developed 12 standards in Project Management with the PMBOK(R) Guide selling over 3 million copies worldwide.
PMI
regularly organises seminars, prints publications and research to
highlight the critical role that Project Managers do and can play in
controlling project cost & time constituents and to ensure efficient
utilisation of organisational resources.
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